
Trade Marketing Supervior/Manager
• Plan and Implement Trade Marketing Campaigns:
• Develop and execute promotional campaigns, point-of-sale displays, and trade activations for existing and new products all channels (TT, MT, Horeca).
• Ensure the successful deployment of these programs in line with monthly, quarterly, and yearly sales targets.
• Monitor and Report Program Progress:
• Manage and track the progress of trade marketing activities (promotions, displays, accumulation, product launches) on monthly, quarterly, and yearly basis.
• Prepare detailed reports on program performance and KPIs.
• Budget Management:
• Manage the budget for trade marketing programs, ensuring adherence to financial plans and cost control.
• Competitor Analysis:
• Regularly monitor and report on competitors' products, pricing, promotions, and trade activities to identify market trends and insights.
• Market visit
• Cross-functional Coordination:
• Collaborate and work closely with sales team, finance, logistic… to implement activities.
• Event/activation coordination
• Coordinate and execute in-house and outdoor events at partner venues.
• Assist in organizing co-branding activities, such as seminars, workshops and sponsored events.
• Supervise the creation, production, distribution, and display of promotional materials.
• Collaborate with designers to create compelling promotional artwork.
• Ensure smooth event operations
• Additional Duties:
• Perform other duties within the scope of expertise as requested by line manager.
1. Requirements:
o 3 - 5 years + of experience in at the same level in Trade marketing FMCG (food, pet food)
o Able to share expectations with peers.
2. Skills
o Proven experience as Trade Marketing.
o Proven experience in project, campaign management to deliver assigned works on-time in-full.
o Knowledge of Trade Marketing.
o Familiarity with latest marketing trends and best practices.
o Ability to conduct research and analyses data.
o Ability to work across teams in a fast-changing environment.
o Demonstrated ability to handle multiple projects and details simultaneously.
o Advanced MS Office skills with focus on Power Point/Excel, AI application.
o English skills: can speak, listen.
o Presentation Skills.
Ngành nghề: Tiếp thị / Marketing, Tiếp thị trực tuyến, Thương mại điện tử
Kinh nghiệm: 3 Năm
Cấp bậc: Quản lý
Hình thức: Nhân viên chính thức
Địa điểm: Hồ Chí Minh
- Giới tính: Không yêu cầu
- Độ tuổi: Không giới hạn tuổi
- Thời gian làm việc: 8:00-17:00
- Lương: Cạnh tranh
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